Skip to content
The waterfront at Rose: stone houses with red roofs at the edge of the water, small boats moored off the quay and clear shallows over pebbles, the shore of Herceg Novi across the mouth of the bay
The beach atlas · Herceg Novi riviera

Rose

A pebble shore and a working quay in the fishing village at the tip of Luštica, reached by the ferry from Herceg Novi rather than by road.

Our verdict

Rose is a village you swim from rather than a beach you go to. The water is clear enough that Morsko Dobro singles it out for diving, the pebble shore and the concrete either side of the pier stay quiet even in August, and the stone houses come right down to the edge. What brings most people across is lunch on a terrace over the water, with the swim as the reason to stay the afternoon. Come by boat: the road around Luštica takes far longer than the crossing.

Rose, in facts

The shore

Surfacepebble
Entrymoderate · deepens quickly
Shadenatural
Characterwild · 80–150 m

Facilities

Toiletsnot confirmed
Showersnot confirmed
Sunbeds and umbrellasnot confirmed
Foodrestaurants
Lifeguardnot confirmed
First aidnot confirmed
Drinking waternot confirmed
Step-free accessnot confirmed

Access

Parkingnot confirmed
Busnot confirmed
By boatyes

Rules and character

Dogsnot confirmed
Naturismno
Jet-ski lanenot confirmed
Campingnot confirmed

Facts verified September 28, 2026 · Length: Our own estimate of the bathing shore either side of the village pier. Neither the Morsko Dobro register nor Herceg Novi municipality publishes a length for Rose

Rose in pictures

The waterfront at Rose: stone houses with red roofs at the edge of the water, small boats moored off the quay and clear shallows over pebbles, the shore of Herceg Novi across the mouth of the bay

Map

Getting there

3.2 km

Herceg Novi

14 km

Tivat airport

18 km

Kotor

Straight-line distances — Montenegro's roads are mountain roads, so the drive is longer.

  • By busunknown
  • By boatA year-round ferry links Rose to Herceg Novi, and tourist boats call several times a day in summer (Herceg Novi municipality). No operator or fare is published
  • By carBy road it is the long way round the Luštica peninsula on a narrow lane — most people come across the water instead

Water and awards

Sufficient

Latest official sample September 15, 2026: Sufficient

Source: Morsko Dobro bathing-water monitor, station Rose (id 62) — the final sample of the 2026 season; seven of the nine samples that year were Excellent

Seven of nine official samples Excellent in 2026, one Good on 24 July and one Sufficient on 15 September — the last sample of the season, and the only end-of-season dip on this coast. Morsko Dobro singles the water out for diving

No award we can cite for this beach. Absence is information too.

Know before you swim

  • The quay is a working one: the ferry and the excursion boats come alongside all day, so swim away from the pier
  • No lifeguard is recorded here at any time of year
  • Coming by boat, check the time of the last crossing before you settle in

Questions

Is the water at Rose clean?
Seven of the nine official samples in 2026 came back Excellent, one Good on 24 July, and the last of the season, on 15 September, Sufficient. Morsko Dobro also notes the clarity for diving.
How do you get to Rose?
By boat from Herceg Novi. The municipality lists a year-round ferry with tourist boats calling several times a day in summer. The road around the Luštica peninsula exists but takes much longer.
Is there a proper beach at Rose?
A modest one. Morsko Dobro calls it a pebbly beach in the fishing village with a pier for small boats, and the municipality mentions a smaller sandy beach, Malo Rose, by the harbour. Nobody publishes a length for either.

Sources

  1. Morsko Dobro bathing-water monitor, station Rose (id 62), full 2026 season: https://monitoring.morskodobro.me/
  2. Morsko Dobro beach brochure — "a pebbly beach located in the fishing village of Rose", pier for small boats, clear water for diving
  3. Herceg Novi municipality (hercegnovi.me) — year-round ferry to Herceg Novi, tourist boats several times a day in summer, and the smaller Malo Rose beach by the harbour
  4. OpenStreetMap — Rose, Luštica, Opština Herceg Novi (42.4283 N, 18.5568 E)
  5. Montenegro.com, our own Rose city hub

← All beaches

Visa·Mastercard·Amex